ClikitySplit--The World's First & Only Dynamic Marketing Engine

• Demonstration of ClikitySplit
• Much Richer End User Experience
• Differentiating Advertiser Advantages
• Dynamic Marketing--The Next Generation
• ClikitySplit's Technology Supported by Visionary
• Google vs ClikitySplit
• Upselling the Free Listings
• Sales & Marketing Strategy
• Building the Dynamic Billboards
• Educating Advertisers
• Smartphone Application
• Contact Information

"...It is time for the old, static web search pages to move over and make room for ClikitySplit..."

"...ClikitySplit offers unique "dynamic billboards" to provide more extensive information..."

"...The map is insanely quick..."    Posted in Killer Startups 

Think about it.  Today's search model is a very inefficient way to market.  As well as a frustrating endeavor for the end user. 

First, the advertiser has to be found in the search engines. Which means he must have a website.  Effective websites are rare.  And very expensive to build, SEO, SEM, PPC, and maintain.

The end user starts  his search by typing a search string into the search engine, trying to be as specific as possible (e.g. mexican restaurants 37064) in order to reduce the number of irrelevant search results.  

If the advertiser's listing is not found on the first page of the search engine results pages, his chances of someone cliking on his link is infinitesimal.  Unfortunately, most end users only look and clik on the first 5 listings in the serps.  

The search engine then delivers a text-based listing of only 10 organic search results, determined by its algorithm's analysis of what you mean.  Rankings are supposedly based on relevance but anyone that has ever used a search engine has been frustrated with spam. 

Pay per clik listings are shown down the right side, solely determined by who has the deepest pockets.  If you use Google Maps, only 10 text static listings are shown on the left side with the same 10 static search results shown on the map.

If the end user wants to change categories (e.g. find an Italian restaurant near his hotel), he must start a brand new search and hope to find something nearby.

There has to be a better way to market!  And to search!

And there is!

ClikitySplit is the world's first and only dynamic marketing engine.  ClikitySplit delivers perfected local search.

ClikitySplit is location-based.  At logon, a default map loads based on the end user's IP address.  If he wants to change the default location, he types:

• the city and state (e.g. brentwood tn)
• or the zip code (37027) 
• or the specific address (e.g. 5200 maryland way 37027)

in the "Search by Location" box on the top right panel and hits enter.

ClikitySplit is very visual.  ClikitySplit requires very little typing.  For example, if the end user wants to find a restaurant, his search routine is just this simple:

• mouseover "Restaurants"
• cliks on the type of cuisine (say Steak)  

Immediately, only "Steak restaurants" are displayed on the map via green dots and red dots.  The red dots signify that an advertiser uses our proprietary "dynamic billboards" to market in real time his special offers and other information to the end user.  The green dots are static and contain limited information like Google Maps.

If the end user now wants to check out "Seafood restaurants", he just

• mouses over "Restaurants"
• cliks on "Seafood"  

Immediately, only "Seafood restaurants" are displayed on the map.

After dinner, say his wife wants to go shopping nearby.  The end user just

• mouses over "Retail/Shopping"
• cliks on the desired subcategory (e.g. Children's Clothing)

and immediately only "Children's clothing stores" are shown on the map.

Nothing is easier or faster!  And an awesome time saver and frustration reducer.

ClikitySplit's patent-pending technology empowers advertisers to visually stand out from their competition without the requirement that they even have a website.  ClikitySplit's proprietary "dynamic billboards" are much more powerful than a website, can be built in 15 minutes with our wizard, and then uniquely, changed as often as desired thereafter.  While content will always be King, the ability to change that content dynamically in real time is differentiating.

ClikitySplit's "Slideshow" with scrolling ticker                   CliktySplit's "Specials" Advertising Pane

ClikitySplit is revolutionary, disruptive, patent-pending technology that delivers a much richer end user experience while stealthily empowering advertisers with dynamic marketing capabilities.  As a result, it is unique in the crowded online marketplace.  ClikitySplit Demonstration will give you a thorough understanding of ClikitySplit's unique search and marketing technology.

ClikitySplit is not the typical search engine.  ClikitySplit offers an unlimited number of categories and subcategories.  The end user can change categories with just a mouseover and clik with all the new search results--not just 10 like the search engines--immediately displayed on the same map.  ClikitySplit delivers perfected local search while empowering advertisers to change their content dynamically in real time as often as desired.  No other website in the world possesses those capabilities. 

ClikitySplit is designed to supersede search in the most popular and highest revenue generating categories (e.g. restaurants, entertainment, hotels, shopping, attorneys, etc.), deliver information blazingly fast, empower end users with unique features (sorting search results, changing categories with just a mouseover and clik, visual and simultaneous display of all search results, etc.), with absolutely no banner or other display advertising.  

Before the development of ClikitySplit was commenced in 2007, a thorough "prior art search" was conducted by an experienced PhD who literally lives at the patent office during the day.  His conclusion was that there was no patent pending on dynamic marketing technology.  That conclusion was further reinforced by our patent attorney who initially had concerns due to a US Supreme Court ruling in July 2007.  However, after he saw the technology in action, he also concluded that there was nothing like ClikitySplit with a patent pending.  The utility patent was filed on October 15, 2007.

Patent Abstract

A method for providing internet-based advertising for advertisers, and search functions for potential customers, introducing innovative search, display and advertiser access capabilities.  These new innovations include a capability whereby a visitor may, by repeatedly zooming further in on a given geographic location, see more and more points of interest, corresponding to the chosen search criteria, but, not previously visible at smaller scales, and which may be displayed and queried for additional information.  This system also provides to the advertiser, a means for changing any Dynamic Billboard in real time without intermediary action by any other party.  It further provides an automated means to tabulate and report visitor activity.

Advertising today is static whether it is search engines, television, radio, newspapers, print yellow pages, online yellow pages, etc.

Using ClikitySplit, chains can build their dynamic billboards for all their locations in 15 minutes and then change them individually for each location.  This empowers the chain to test different sales strategies in different parts of the city, state, nation or world.  Once built, they can change the dynamic billboard as often as desired in a matter of seconds.

ClikitySplit's "Slideshow" with scrolling ticker                     ClikitySplit's "Specials" advertising pane

Only ClikitySplit empowers advertisers to change their content dynamically in real time.  Content will always be King.  However, the power to change that content dynamically is differentiating!

Creativity, imagination and marketing talent determines success with ClikitySplit, not deep pockets.

All advertisers want to market online but the vast majority have no idea how to do it effectively.  Advertisers, especially the small and medium size businesses (SMBs), are time-starved, know nothing about SEO (search engine optimization), SEM (search engine marketing), or PPC (pay per click) and find it hard to outsource those tasks which are very expensive. 

ClikitySplit does not require a website.  Our patent-pending dynamic billboards are much more powerful.  Since no website is needed, no SEO or SEM is required.  As a result, the advertiser is empowered with dynamic marketing tools, not frustrated or intimidated trying to market online.

ClikitySplit is the only advertising entity that can target all advertisers.  With the search engines, businesses must have a website to use the various PPC tools.  Since ClikitySplit does not require a website, any advertiser can effectively market online with ClikitySplit and do it dynamically and in real time. 

 

Smartphone Application

ClikitySplit's Smartphone application is 85% complete with anticipated release in early 2010..  Unlike other wireless business models which are display advertised based, ClikitySplit's business model will mirror its PC version--no apparent advertising to spoil the end user experience.

Due to the location based (GPS) nature of ClikitySplit's Smartphone application, amazing features are built in, including an advertiser's ability to offer coupons as the end user is walking by his store or a competitor's.  ClikitySplit's Smartphone application will be its biggest hit.

ClikitySplit is looking for visionary strategic partners who:

• can quickly implement innovative marketing strategies that will seize, exploit and dominate the dynamic marketing arena that ClikitySplit has invented
• possess media savvy and valuable media contacts which will be used to effectively communicate and create tremendous buzz about the next generation of online advertising � dynamic marketing
• can commit financial, marketing and other resources
• can position ClikitySplit's unique technology for the marketing revolution that will take place when 4th generation mobile networks are in place
• license ClikitySplit on a revenue share basis

B2C and B2B

ClikitySplit is ideal for both business to consumer and business to business applications.

Private Labeling

ClikitySplit has been designed for both branding as stand alone and as a private label "Powered by ClikitySplit".  ClikitySplit's technology can be tailored for each strategic partner's needs.

Customized Programming

If you have a specific business model and would like to utilize ClikitySplit's revolutionary technology, we'll tailor our technology to meet your needs.

Robust Back Office

ClikitySplit's back office is as robust as its web presence is impressive.  Complete analytics, both real time and an email summary at day's end, are included for communication with advertisers, and complete financial reporting in real time and at days and month end is included for the strategic partner. 

Sales can be tracked individually by sales person and any other way desired.  Custom reporting is available for each strategic partner.

How the Revenue Share Will Work

ClikitySplit will license its technology to its visionary strategic partners based on a monthly revenue share participation.  To ensure the strategic partner has "skin in the game", an initial advance will be charged.  The advance will be offset against future commissions due ClikitySplit.

Possible Exclusivity

ClikitySplit is looking for true visionaries who want to be an eternal partner in our success.  ClikitySplit has the proprietary technology that will revolutionize online advertising while simultaneously greatly enriching the all- important end user experience.

While exclusivity will not be offered to anyone initially, it is quite feasible that our strategic partners can earn total exclusivity by meeting pre-set quotas and aggressiveness.

If you are a visionary company and have the talent and resources to effectively brand and market ClikitySplit or are interested in private labeling ClikitySplit's proprietary technology, we want to speak with you immediately.  Please contact Jim Clouse at 615.216.6202 or via email at sales@clikitysplit.com